Welcome to our exclusive series, your gateway to the comprehensive world of customer experience (CX). Within these pages, we unveil the new CX lexicon, a collection of terms and insights that will both resonate with your existing knowledge and introduce you to new concepts. Our aim is to illuminate the advanced realm of customer experience management, enriching your endeavors with a different an nuanced guide on customer experience best practice.

Unlocking the Ultimate Customer Experience: Your Comprehensive CX Guide

Throughout 2023 and 2024, we are dedicated to revealing the contemporary A-Z of CX. We will progressively introduce fresh letters, accompanied by updated explanations for those you’re already acquainted with. To stay in the loop, ensure you join our newsletter community.

The latest copy features letters A through to U is for User Stories.

A view inside Lexden's A-Z of modern customer experience (CX)

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Lexden Group

At Lexden, we’re dedicated to enriching your CX journey with a balanced, accessible, and authoritative perspective. Whether you’re embarking on your CX initiative or deeply immersed in enhancing customer experiences, we stand ready as your trusted partner, committed to collaborating and amplifying your success.