The Leading Edge in Customer Experience

We help companies organise their business around their customers. Embedding customer-centric operating models to drive systematic and sustainable difference from customer experience.

Success Stories

Every business is unique, and so is their customer experience. We pride ourselves on delivering measurable impact and creating long-term partnerships with our clients.

curiosity webinar background

Latest from Lexden

Customer-centricity, Leadership

Curiosity Webinar – One of the 7 Superpowers of the CX Leader

Delve into the power of curiosity and its pivotal role in driving innovation and success within the realm of Customer Experience leadership.

Latest from Lexden

Best Practice, Customer Journey, Customer-centricity, Employee Engagement, Innovation, Leadership, Measurement, Strategy, Technology, VoC

The Ultimate A-Z Guide to Modern Customer Experience (CX)

Customer Feedback requests

Latest from Lexden

Measurement, VoC

ARE WE NEGLECTING THE CUSTOMER EXPERIENCE IN THE RACE FOR CUSTOMER FEEDBACK?

In navigating the intricacies of customer feedback management, it’s imperative to prioritise quality over quantity, ensuring that feedback serves its intended purpose—to enrich the customer experience. Failure to do so risks not only diminishing returns but also alienating customers, potentially driving them away altogether.

Who we work with

What our clients say

“Lexden always brings creativity and energy to a business objective. Brilliant at identifying a range of possible approaches and solutions. The end product has been used extensively with a lot of positive feedback.”

Simon Taylor

Senior Manager, Communications and Reporting at Tesco Bank

“Within only 6 days Lexden presented back tangible tactical and strategic actions to improve our cross sell proposition. Very impressive and personable.”

JAMES EDMONDS

PROGRAMME MANAGER AT RSA

“They always provide the highest quality reviews and output that is grounded in the commercial realities of the business.”

COLIN ROBERTSON

CUSTOMER DIRECTOR, MORE TH>N

“Working with Lexden has been great, inspirational and a highly rewarding experience starting from a complex business case – deployed in a demanding environment. On a NPS scale I would give 10.”

MARIE LAURE-BLAISE

MANAGER, QUALITY ASSURANCE, PARK INN BY RADISSON HOTELS

“Lexden were able to provide a blend of perspectives to ensure the output delivered the critical points relevant to a range of key stakeholders. A well received project. Thank you.”

NEIL RYCRAFT

HEAD OF MARKETING, COMMUNICATIONS STRATEGY, VISA

“Lexden delivered a first class presentation on Putting Customers First at our Protect Association conference. As Simon Cowell would say, ‘He nailed it!’”

STEVE DEVINE

CHAIRMAN, PROTECT

“What I like best about Lexden is the passion and enthusiasm they bring to any project. Combine that with his depth of knowledge, their speed of thought, their fresh ideas and their rare ability to gel with just about anyone – and it makes them very good people to have on your team.”

HELEN HOURSTON

DIRECTOR, THE GATE

“Establishing a new Customer Experience team, Lexden helped us examine the choices we make for our customers. Lexden are customer champions and masters of original thinking.”

CELIA FELGATE

CUSTOMER EXPERIENCE MANAGER, NPOWER

“The results, demonstrated an extremely intelligent, progressive and creative marketing approach. It simply consumed everyone in the team with the motivating approach and pure energy.”

HUGO PINEA

PROJECT LEADER, ONEY BANK, PORTUGAL

“Able to extract specific commercial initiatives from the vast quantity of insight and express them in terms that the client could comprehend, whilst always remaining true to the customer insight.”

TONY WORNELL

DIRECTOR, BDRC

“Lexden brought our research to life with such flair and imagination that the business just had to sit up and take notice. It paved the way for the level of engagement that we now have with the commercial and marketing teams.”

TOM KERR

HEAD OF INSIGHT, TESCO BANK